Shera is more than just a marketing agency; it's a vision brought to life by Dr. Lena Cavusoglu, our founder and principal. Lena's journey is one of relentless dedication and unwavering passion for the world of marketing. With two master's degrees earned in Italy and the USA, along with a PhD in Marketing specializing in consumer research, she embarked on a mission to redefine the way businesses navigate the competitive landscape.

Lena is not a just a marketer; she's a communication designer with a 360-degree holistic approach. Her role is to craft decision-making by meticulously outlining the architecture of the marketing problem. She thrives on redefining how issues are approached, identifying opportunities for action, and ultimately helping deliver complete and resilient solutions.